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Restore and reform our economy, save our democracy and environment, and commit to more effective government.

Join the 7,227 of us who have signed on in the last to insist that our leaders invest in our future!

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Latest Blog Entry
What is Sustainability? (04.02.2010)
Written by Randy Bisenz  

As the general population becomes more aware of our environmental challenges and the emerging energy crisis certain words have become popular in the media.  Not too many years ago words like sustainable, green or renewable would bring snickers from people who thought the environmental movement and search for alternative energy sources were just hoaxes perpetuated by those with purely political agendas.  Not anymore.  Just about everywhere you look in media and advertising people are talking green and sustainability.

One unfortunate side effect of having meaningful words become marketing buzzwords is that what these words mean and represent is often lost in a barrage of advertising and shallow quasi-news reporting.

The words sustainable and sustainability are powerful words with meaning that reveals great wisdom for the future of humankind.  It is important that we preserve the power of these words to help us understand what we must do to provide a high quality of life in the years ahead.  It would be tragic to be seduced by the spin doctors that because we put a green or sustainable label on something that we are properly addressing our long-term challenges.

Featured Article
Reducing Infant Mortality in the Third World (05.25.2008)
Written by Bright Future Staff  

Problem:  In many third world counties a high percentage of infants die before they are one month old.

Solution:  In many of these culture women do not breastfeed immediately after the baby is born.  Breastfeeding within an hour of birth dramatically reduces infant mortality.

Breast Milk Is Key Weapon in Fight to Lower Africa's Child Mortality Rate
By Andy McSmith
The Independent UK

The lives of a million babies could be saved every year by the simplest and most natural remedy of them all - breast-feeding.

Field workers running a research project in remote Ghanaian villages have discovered that the surest way to keep a baby alive is for the mother to start breastfeeding within an hour of the baby being born. If the first feed from the mother's breast is delayed for even one day, they found the risk of the child dying within a month more than doubles. Early introduction to animal milk or any other substitute for mother's milk pushed the child's chance of living for a month down to barely one in 10.


Thursday, Sep 03, 2015
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